OU Women’s Basketball Team Scores with Credit Union ONE

Oakland University Women's Basketball Coach Anne Hafeli

receives $375 check from Kevin Trembath, Branch Manager

of Credit Union ONE Oakland University Branch

Ferndale, Michigan – The Oakland University (OU) sports teams were recently involved in a Varsity Sports Smackdown, and the results are in: The OU Women’s Basketball Team has taken the honors!!

Geared as a way to engage with Oakland University students, the “Smackdown” was used to generate awareness of Credit Union ONE as the university credit union of choice and to connect with student groups and give them the opportunity to earn funds for their organization.

During the month of March, members and friends had the opportunity to vote for their favorite Oakland University Varsity Sports team by liking the Credit Union ONE Campus Branch page on Facebook and voting for their favorite team on the page, with the winning team receiving a cash prize. Anyone opening an account at the Credit Union ONE Campus Branch could also receive an additional 100 votes for the team of their choice. Teams were encouraged to spread the word to their families and friends to boost their vote total. The votes were tallied and the team with the most votes was declared the winner, receiving a check from Credit Union ONE for $375.00. 

Anne Hafeli, OU Women’s Basketball Coach said, “We thank Credit Union ONE for their donation to the Oakland University Women's Basketball Program.”

When asked about the sweepstakes, Kevin Trembath, Branch Manager of Credit Union ONE Oakland University Branch said, “This sweepstakes was a win-win for everyone.” “For Credit Union ONE, it engaged the current fans of the Credit Union ONE OU Facebook page and it also gave more visibility to our OU Campus Branch. For our student members, we were able to give back to them and show them that their causes are important to Credit Union ONE.”

Credit Union ONE, headquartered in Ferndale Michigan for seventy-five years, offers a wide array of financial services and access to over 30,000 ATM’s nationwide, serving 106,000 members, with eighteen offices in three major metropolitan areas, including Metro Detroit, Grand Rapids and Traverse City. For more information go to cuone.org or "like us" on Facebook

Contact Judi Desilets, Director of Public Relations for Credit Union ONE, 248-584-5224, Judi_Desilets@cuone.org

Oakland University Students Hunt for Credit Union Loot



OU Student Casey Curnette receives $250 check for

first place in Scavenger Hunt from Credit Union ONE

OU Branch Manager Kevin Trembath

 Ferndale, Michigan – Looking for Loot, yes, that’s what Oakland University students were doing when they joined in the Welcome Week Scavenger Hunt that was put on by Credit Union ONE via their Facebook page.

The Scavenger Hunt ran during Welcome Week, September 4-7 which was the first week of classes for Oakland University (OU) students.

Geared as a way to engage with OU students, the Hunt was used to generate awareness of Credit Union ONE as the university credit union of choice and to connect with students as the school year begins.

An avatar was created for the Scavenger Hunt, and during Welcome Week the look-a-like character walked around campus and handed out buck slips promoting the Hunt to students.

Students had the chance to participate by “liking” the Credit Union ONE OU Facebook page. On designated days, once an hour, the credit union posted a clue on their OU Facebook page directing students to various locations on campus where a flyer was posted with a prize code. The first three students each day to email in with the code won $250 cash, $100 cash, and $50 cash respectively. Those emailing in after the daily prizes were also awarded having the opportunity to win gift cards by opening a checking account and debit card with the credit union.

Analytics after the promotion concluded showed that the Scavenger Hunt was successful in what it set out to do. Approximately 110 new fans were gained, as well as over 30 “likes” and many comments regarding the Scavenger Hunt and Credit Union ONE in general.

The Scavenger Hunt was the perfect opportunity to welcome new and returning OU students, as well as to engage them in our social media efforts, said Kevin Trembath, Credit Union ONE OU Branch Manager. We are committed to the OU community and look forward to a successful year.”

Credit Union ONE, headquartered in Ferndale Michigan for over seventy years, offers a wide array of financial services and access to over 28,000 ATM’s nationwide, serving 106,000 members, with eighteen offices in three major metropolitan areas, including Metro Detroit, Grand Rapids and Traverse City. For more information go to cuone.org or "like us" on Facebook

Contact Judi Desilets, Director of Public Relations for Credit Union ONE, 248-584-5224, Judi_Desilets@cuone.org